A custom home & garden e-shop with 19,200 products, loyalty and ERP integration

Greenmart is the e-shop of a group with 55 years in home and garden, with a physical store and thousands of items from many suppliers.

The group wanted to move to a modern e-shop and, at the same time, change domain (from antemisaris.gr to greenmart.gr) without losing the traffic it had built.

It also wanted to manage thousands of items from many suppliers without manual work, and to join online and in-store into one experience for the customer.

Custom PrestaShop

An e-shop designed with UX/UI specialists: a sticky buy button, a minimal checkout and custom modules for day-to-day management.

A new domain, rankings kept

Along with the move to a new platform, the domain changed from antemisaris.gr to greenmart.gr. We migrated products and customers from the previous system and did the SEO work needed to keep search rankings: mapping every old page, 301 redirects to the new ones, carrying over the SEO data of every product and category, and monitoring in Search Console after launch.

19,200 products with AfterFeeds

AfterFeeds reads the XML files of 10 suppliers and keeps around 19,200 products up to date, with prices and availability.

Smart ERP integration

Supplier products are not all created in the ERP. An item is created in the ERP only when its first order is completed, so the ERP does not fill up with thousands of items that never sold.

AfterClub: loyalty online and in store

Since 2026, AfterClub, our own loyalty platform, has been running: customers collect points and coupons whether they buy online or in the physical store, on top of the ERP.